Why we check this
We check this because unresolved technical issues can silently block Google from crawling, rendering or indexing your pages at all — no amount of good content fixes a page search engines can't reach in the first place.
How it's checked in your audit
In your seoaudits.ie audit, this is checked as part of the Technical SEO pillar, using crawl data, log files and manual verification.
A common issue we see
Static assets served with no cache headers force a full re-download on every single page view, even for repeat visitors.
How to fix it
Set long-lived cache-control headers — a year is common — for images, fonts and versioned CSS/JS files.
Want this checked on your own site?
Call Cian and we'll scope the right audit tier for you.