Why we check this
We check this because on-page signals are what tell both users and search engines whether a page actually satisfies the query it's targeting. Get this wrong and even fast, technically sound pages under-perform.
How it's checked in your audit
In your seoaudits.ie audit, this is checked as part of the On-Page & Content pillar, reviewed page by page against your target keywords and search intent.
A common issue we see
A commercial “buy X” keyword targeted with a purely informational blog post is a common and very fixable ranking blocker.
How to fix it
Check what format currently ranks in the top 10 for your target keyword, and match that format — list, comparison, product page, or guide.
Want this checked on your own site?
Call Cian and we'll scope the right audit tier for you.