Why we check this
We check this because on-page signals are what tell both users and search engines whether a page actually satisfies the query it's targeting. Get this wrong and even fast, technically sound pages under-perform.
How it's checked in your audit
In your seoaudits.ie audit, this is checked as part of the On-Page & Content pillar, reviewed page by page against your target keywords and search intent.
A common issue we see
Old blog posts with outdated statistics or broken references quietly lose rankings as fresher competing content is published.
How to fix it
Set an annual review cycle for cornerstone content, updating stats, dates, screenshots and outdated recommendations.
Want this checked on your own site?
Call Cian and we'll scope the right audit tier for you.