Why we check this
We check this because on-page signals are what tell both users and search engines whether a page actually satisfies the query it's targeting. Get this wrong and even fast, technically sound pages under-perform.
How it's checked in your audit
In your seoaudits.ie audit, this is checked as part of the On-Page & Content pillar, reviewed page by page against your target keywords and search intent.
A common issue we see
Missing or generic alt text, e.g. “image1”, fails both screen reader users and image search visibility.
How to fix it
Write accurate, specific alt text describing what's actually in each image, including relevant keywords where natural.
Want this checked on your own site?
Call Cian and we'll scope the right audit tier for you.